White Sox Social Media


Danny Harms, Manager of Multimedia & Design at Chicago White Sox

Client & Creative Direction

Gareth Breunlin, Director of Advertising & Design Services at Chicago White Sox


A system of branded templates for Chicago White Sox social media designed with customizable layers and objects.

The templates allow the social media team to quickly generate custom graphics to accompany posts on Facebook, Twitter, and Instagram while maintaining the White Sox brand standards.

The White Sox are an American professional baseball team that compete in Major League Baseball as a member club of the American League Central division. The team plays its home games at Guaranteed Rate Field, located on Chicago's South Side.

Game Lineup

Facebook & Instagram

Game Updates & Recaps

Player Stats

Special Messages

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